You Might Have An Image Problem If...

If one of your senior executives, who has already plead guilty to tax evasion & wire fraud, claims that rather than add embezzlement to that list, the money he took from company coffers was used in a corporate campaign to spy on, bribe and corrupt union leaders and people believe him.

If I were Walmart and my own executives were exploiting the company's anti-union stance as a defence in their criminal trials, I would really wonder if I'm being penny-wise but pound-foolish.

And ok, ok Tom Coughlin was really using Wal-Mart's general reputation for evil, not just its union-busting image. Honestly, when was the last time anyone heard about something good, or even non-bad, going on at the Behemoth?